Amanda Webb on LinkedIn: What's in a name? There are so many different ways you can say a…
Amanda Webb
What&#39;s in a name?

There are so many different ways you can say a name.

There&#39;s the obvious: 

‘Amanda Webb’

In China they flip it. So my name would be

Webb…
https://static.licdn.com/aero-v1/sc/h/al2o9zrvru7aqj8e1x2rzsrca
The value of social media reports. In my monthly social media packages, I always include a tailored social media report. While it may seem routine, this service is a cornerstone of my approach for good reason. In the past, I encountered a client who questioned the necessity of these reports, arguing that they could easily access the data themselves and draw their own conclusions. Sure, they could, but let's face it: Who has the time for that? 🕰️ My job isn't just about handing over data. It's about turning numbers into action. It's about taking those stats and putting together strategies that actually move the needle 📊 That's where my expertise shines ✨ Even within budget constraints, including a social media report is invaluable especially because the bulk of the budget is allocated to content creation and platform management 🖥️📆 The report serves as a tool for tracking progress, assessing performance and refining strategies. Take one of my longtime clients, for example. They not only love getting those reports but also value the advice I provide that aligns with their future plans 📈 Plus, these reports give us a chance to touch base, make sure we're still on track with our goals and come up with any new ideas 💭 After all, they hired me so they wouldn't have to spend their time working out the difference between impressions and reach. So, while these reports may appear as just another document they help us stay focused, informed and ready to tackle whatever comes our way. What about you? Do you find social media reports helpful in your marketing efforts? #socialmediareports #dataanalysis #marketingstrategy #marketinginsights #socialmediamanagement #goaltracking

Scratch Information of Farmley's 🧠 BALM FOLLOW FOR MORE STRATEGIC DATA ... 👍 Do you recall how April Fools' Day in school used to be all about goofy pranks between friends? Someone may tell you they moved to a different state, but then they might giggle and realize it was all a joke. Or, during lunch, they would swap out the sugar for salt. Oh, those were the times! It appears that April Fools' Day has turned into more of a corporate marketing festival these days. Rather than lighthearted banter amongst friends, businesses attempt to create elaborate hoaxes and fictitious campaigns in order to generate conversation. I came upon a FARMLEY post APRIL 1st 2024 morning on Instagram. Apparently, they tricked customers by pretending to offer a "BRAIN BALM" product 🤔 . The purportedly effective memory enhancer had a comprehensive branding package along with social media posts touting features like "no more forgotten passwords. 😑 I was excited to see comments like “PP?” Some also said “Thanks for the startup idea” Some also said “nahi teacher ab main khana khana nahi bhulta!” Overall it creates an enormous amount of buzz regarding BRAIN BALM seems funny but quite unique marketing strategy... 🔊 This year, we embarked on a journey to tickle your funny bones with their "Brain Balm" prank ⁉ , and we're thrilled by your reactions! This report outlines our approaches :- GOAL OF THE CAMPAIGN: ✅ Encourage readers of our newsletter to participate in a playful April Fools' Day joke. ✅Shareable content can boost social media engagement and brand recognition. APPROACH: ✅Pre-Campaign Teaser: A week prior to April Fools' Day, we teased our subscribers with an email that hinted at an impending surprise product launch. ✅April Fools' Day Disclose: We made the Brain Balm joke public on April 1st in a special mailing. The email highlighted the product's qualities in a lighthearted manner, emphasizing its purported ability to improve memory. ✅Call to Action: We urged readers of the newsletter to visit our social media pages in order to participate in the discussion and offer their thoughts. KEY MATRICS: ✅Open Rate ✅CTR [click through rate] ✅Engagement on social media ✅Subscriber's Feedback INSIGHTS & LEARNINGS: ✅High engagement ✅Increase engagement on social media ✅Positive brand sentiments ✅Opportunities for future campaigns Now the turn of conclusion here :- The Brain Balm April Fools' Day hoax was a huge success overall, increasing interaction and creating a sense of unity among our email subscribers. In the future, we hope to maintain this momentum and provide even more amazing experiences. THANK YOU Team Dekh Bhai Dekh........

🤔 Could you categorize your traffic sources accurately in just 30 seconds? The choices we make in defining our channels can dramatically shape our marketing strategies. 🎯 Distinguishing between paid and organic, social and email traffic isn't just good practice; it's essential for understanding user intent and optimizing your campaigns effectively. 💼 Even at a basic level, differentiating high-intent from low-intent traffic offers insights that out-of-the-box analytics solutions may miss. Getting specific with categories like paid branded or non-branded, top funnel or bottom funnel, helps tailor your approach to each unique visitor journey. ✨ Taking the reins of traffic categorization means you're not just reacting to data; you're anticipating it. It's the proactive stance that could lead to far greater returns than any default analytics setting could offer. In a world where data drives decisions, how do you ensure your traffic categories are working hard for your business? Share your strategies below. #DigitalMarketing #UserJourney #MarketingROI #Analytics #ConversionOptimization