Nexland hiring Market Research & Analysis-Solar Panel Business in Yangon, Myanmar
Posted 9:29:50 AM. Job Overview We are seeking a highly motivated and detail-oriented Market Research &amp; Analysis to…See this and similar jobs on LinkedIn.
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Job Overview

We are seeking a highly motivated and detail-oriented Market Research & Analysis to join our dynamic team in the renewable energy sector. The successful candidate will play a crucial role in analyzing market trends, identifying potential opportunities, and providing valuable insights to drive strategic decision-making within our solar panel business.

Responsibilities

1. Market Analysis:

· Conduct in-depth research on the solar panel industry, including market size, growth projections, and key drivers.

· Analyze competitor strategies, market positioning, and product offerings to identify strengths, weaknesses, opportunities, and threats.

2. Customer and Stakeholder Insights:

· Develop and implement surveys, interviews, and focus groups to gather customer feedback and preferences.

· Identify and analyze key stakeholders, including customers, suppliers, and partners, to understand their needs and expectations.

3. Product Research:

· Evaluate existing and upcoming solar panel technologies, features, and innovations.

· Assess product performance, durability, and efficiency compared to industry standards.

· Provide recommendations for product improvements or new product development.

4. Market Segmentation:

· Identify and define target customer segments for solar panel products.

· Analyze demographics, psychographics, and purchasing behaviors to tailor marketing strategies.

5. Sales and Distribution Channels:

· Research and evaluate potential sales channels and distribution networks for solar panels.

· Provide insights on effective sales and marketing strategies to reach target audiences.

Qualifications

· Bachelor's degree in Business, Marketing, Economics, or a related field. Advanced degree preferred

· Proven experience in market research, preferably in the renewable energy or solar industry.

· Familiarity with statistical analysis tools and market research methodologies

· Proficient in using market research tools and software.

· Strong data analysis skills and ability to interpret complex datasets

· Excellent written and verbal communication skills.

· Ability to present findings and recommendations in a clear and concise manner.

· In-depth understanding of the solar energy industry, market dynamics, and emerging trends

· Strong analytical and critical thinking skills to interpret data and draw actionable conclusions

· Ability to work collaboratively with cross-functional teams and contribute to a positive team environment