{"entry_id": "e15144f9-6c02-472a-ba01-821b31302d65", "infos": [{"txt": "扫地机器人，为何在小红书上卷起来了？", "language": "chinese", "position": {"atoms": [{"position_id": 0, "txt": "扫地机器人，为何在小红书上卷起来了？", "x": ""}]}, "tags": [], "label": "O", "web_segment_id": 0, "global_sentence_id": 0, "edu_l1_label": "EDU_O"}, {"txt": "            扫地机器人，为何在小红书上卷起来了？", "language": "chinese", "position": {"atoms": [{"position_id": 361, "txt": "\n            \n扫地机器人，为何在小红书上卷起来了？", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/h1"}]}, "tags": ["h1"], "label": "article_title", "web_segment_id": 37, "global_sentence_id": 1, "edu_l1_label": "BOT"}, {"txt": "<img https://wcd-image-bucket-test.oss-cn-zhangjiakou.aliyuncs.com/raw/1lC7OhIx4fv1c1JUc3J2ffx.png", "language": "chinese", "position": {"atoms": [{"position_id": 53, "txt": "<img https://wcd-image-bucket-test.oss-cn-zhangjiakou.aliyuncs.com/raw/1lC7OhIx4fv1c1JUc3J2ffx.png", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[1]/img"}]}, "tags": ["img"], "label": "figure", "web_segment_id": 39, "global_sentence_id": 2, "edu_l1_label": "EDU_O"}, {"txt": "深夜两点，某小红书用户的手机突然弹出警报提示。", "language": "chinese", "position": {"atoms": [{"position_id": 363, "txt": "深夜两点，某小红书用户的手机突然弹出警报提示。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[2]/span[1]"}]}, "tags": [], "label": "content", "web_segment_id": 40, "global_sentence_id": 3, "edu_l1_label": "BOS"}, {"txt": "她眯着眼睛打开APP，监控画面里，自家价值四千元的扫地机器人正驮着猫缓缓驶向基站，机身显示屏上“地宝被绑架”的故障代码一闪一闪。", "language": "chinese", "position": {"atoms": [{"position_id": 365, "txt": "她眯着眼睛打开APP，监控画面里，自家价值四千元的扫地机器人正驮着猫缓缓驶向基站，机身显示屏上“地宝被绑架”的故障代码一闪一闪。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[2]/span[2]"}]}, "tags": [], "label": "content", "web_segment_id": 40, "global_sentence_id": 4, "edu_l1_label": "IOS"}, {"txt": "<img https://wcd-image-bucket-test.oss-cn-zhangjiakou.aliyuncs.com/raw/2cy4Ed2Pagbq3uhyco4rgb4F.gif", "language": "chinese", "position": {"atoms": [{"position_id": 62, "txt": "<img 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"在这场充满黑色幽默的讨论背后，折射出的不仅是人与科技的微妙关系，更暴露出一个残酷现实——曾经被视为智能家居革命先锋的扫地机器人，正在经历前所未有的“信任”危机。", "language": "chinese", "position": {"atoms": [{"position_id": 370, "txt": "在这场充满黑色幽默的讨论背后，折射出的不仅是人与科技的微妙关系，更暴露出一个残酷现实——曾经被视为智能家居革命先锋的扫地机器人，正在经历前所未有的“信任”危机。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[8]/span"}]}, "tags": [], "label": "content", "web_segment_id": 43, "global_sentence_id": 8, "edu_l1_label": "IOS"}, {"txt": "在小红书上，类似这样的控诉与调侃比比皆是。", "language": "chinese", "position": {"atoms": [{"position_id": 372, "txt": "在小红书上，类似这样的控诉与调侃比比皆是。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[10]/span"}]}, "tags": [], "label": "content", "web_segment_id": 44, "global_sentence_id": 9, "edu_l1_label": "IOS"}, {"txt": "面对这些问题，扫地机器人品牌是如何应对的？", "language": "chinese", "position": {"atoms": [{"position_id": 374, "txt": "面对这些问题，扫地机器人品牌是如何应对的？", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[10]/span/strong"}]}, "tags": ["strong"], "label": "content", "web_segment_id": 44, "global_sentence_id": 10, "edu_l1_label": "IOS"}, {"txt": "跟随「营销看克」的视角，我们一起看看吧~", "language": "chinese", "position": {"atoms": [{"position_id": 375, "txt": "跟随「营销看克」的视角，我们一起看看吧~", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[10]/span/strong"}]}, "tags": ["strong"], "label": "content", "web_segment_id": 44, "global_sentence_id": 11, "edu_l1_label": "IOS"}, {"txt": "<img https://wcd-image-bucket-test.oss-cn-zhangjiakou.aliyuncs.com/raw/3gHBHLsi2zCwV48j1587Ib.jpeg", "language": "chinese", "position": {"atoms": [{"position_id": 82, "txt": "<img https://wcd-image-bucket-test.oss-cn-zhangjiakou.aliyuncs.com/raw/3gHBHLsi2zCwV48j1587Ib.jpeg", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/section/img"}]}, "tags": ["img"], "label": "figure", "web_segment_id": 45, "global_sentence_id": 12, "edu_l1_label": "EDU_O"}, {"txt": "营销修罗场", "language": "chinese", "position": {"atoms": [{"position_id": 377, "txt": "营销修罗场", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[12]/strong/span"}]}, "tags": ["strong"], "label": "content", "web_segment_id": 46, "global_sentence_id": 13, "edu_l1_label": "BOS"}, {"txt": "小红书上的技术祛魅与重构", "language": "chinese", "position": {"atoms": [{"position_id": 379, "txt": "小红书上的技术祛魅与重构", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/h1[1]/span/strong/span"}]}, "tags": ["h1", "strong"], "label": "title1", "web_segment_id": 47, "global_sentence_id": 14, "edu_l1_label": "IOS"}, {"txt": "当某品牌直播间的主播第37次演示“激光导航避障”功能时，弹幕飘过一句“我家地宝昨天撞翻了两盆绿萝”。", "language": "chinese", "position": {"atoms": [{"position_id": 381, "txt": "当某品牌直播间的主播第37次演示“激光导航避障”功能时，弹幕飘过一句“我家地宝昨天撞翻了两盆绿萝”。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[14]/span"}]}, "tags": [], "label": "content", "web_segment_id": 48, "global_sentence_id": 15, "edu_l1_label": "IOS"}, {"txt": "这个场景浓缩了当下扫地机器人行业的尴尬处境：", "language": "chinese", "position": {"atoms": [{"position_id": 383, "txt": "这个场景浓缩了当下扫地机器人行业的尴尬处境：", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[16]/span"}]}, "tags": [], "label": "content", "web_segment_id": 49, "global_sentence_id": 16, "edu_l1_label": "IOS"}, {"txt": "在技术参数与真实体验的鸿沟之间，品牌们不得不在小红书这个用户主导的舆论场，开启一场艰难的认知重塑战。", "language": "chinese", "position": {"atoms": [{"position_id": 385, "txt": "在技术参数与真实体验的鸿沟之间，品牌们不得不在小红书这个用户主导的舆论场，开启一场艰难的认知重塑战。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[16]/span/strong"}]}, "tags": ["strong"], "label": "content", "web_segment_id": 49, "global_sentence_id": 17, "edu_l1_label": "IOS"}, {"txt": "不过，这样的“反面素材”未必不能带来正向讨论，因为真正引发共鸣的，往往是那些“不完美”的营销。", "language": "chinese", "position": {"atoms": [{"position_id": 387, "txt": "不过，这样的“反面素材”未必不能带来正向讨论，因为真正引发共鸣的，往往是那些“不完美”的营销。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[18]/strong/span"}]}, "tags": ["strong"], "label": "content", "web_segment_id": 50, "global_sentence_id": 18, "edu_l1_label": "IOS"}, {"txt": "比如，有很多用户会在小红书分享扫地机器人与宠物的“斗智斗勇”（如猫咪占据基站）的内容。", "language": "chinese", "position": {"atoms": [{"position_id": 389, "txt": "比如，有很多用户会在小红书分享扫地机器人与宠物的“斗智斗勇”（如猫咪占据基站）的内容。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[20]/span"}]}, "tags": [], "label": "content", "web_segment_id": 51, "global_sentence_id": 19, "edu_l1_label": "IOS"}, {"txt": "这种趣味性的笔记，不仅可以引发大量讨论，还从侧面体现产品避障能力。", "language": "chinese", "position": {"atoms": [{"position_id": 390, "txt": "这种趣味性的笔记，不仅可以引发大量讨论，还从侧面体现产品避障能力。", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[20]/span"}]}, "tags": [], "label": "content", "web_segment_id": 51, "global_sentence_id": 20, "edu_l1_label": "IOS"}, {"txt": "虽然主动暴露短板会让大家觉得产品不够完美，但既然这些都是大家知道的事实，主动揭短反而可以让机器人品牌收获更高的互动率。", "language": "chinese", "position": {"atoms": [{"position_id": 392, "txt": "虽然主动暴露短板会让大家觉得产品不够完美，但既然这些都是大家知道的事实，", "x": "/html/body/div[2]/div[2]/div[2]/div/div[1]/div[2]/p[22]/span[1]"}, {"position_id": 394, "txt": "主动揭短反而可以让机器人品牌收获更高的互动率。", "x": 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#             扫地机器人，为何在小红书上卷起来了？
## 营销修罗场小红书上的技术祛魅与重构
## 技术迭代迷局当参数竞赛撞上真实生活
## 破局者游戏在质疑声中重建信任
## 写在最后
