Its presence is now being questioned during dinner, driving and in bed.
Smartphones have become a hallmark of our time. The smartphone has enabled a stream of new applications and become a topic of many debates. Its presence is now being questioned during dinner, driving and in bed. Clearly it has an unavoidable nature and far reaching influence. This article is the third in a series of four on product evolution. They illustrate how technological evolution can explain ‘the origin of products’. Obviously, this type of evolution is different from what we are used to with biological species.