As we know, traditional marketing takes a more simplistic approach, focusing on getting a product in front of the right audience, and ultimately have them open their wallets.
As we know, traditional marketing takes a more simplistic approach, focusing on getting a product in front of the right audience, and ultimately have them open their wallets. Typically companies with large marketing budgets would focus on traditional media: tv, radio, and print advertising. Although there are other stages of the funnel to consider, traditional marketing is much more focused on transitioning a potential customer from the top of the funnel to acquisition as quickly as possible.