Successful growth marketers don't just grow a larger user base; they build a highly engaged audience that will help to reduce churn, as well as increase the lifetime value of each individual user.
Successful growth marketers don't just grow a larger user base; they build a highly engaged audience that will help to reduce churn, as well as increase the lifetime value of each individual user. Building a highly personalized approach to marketing has been shown to cut acquisition costs in half, lift revenues by up to 15%, and increase the efficiency of marketing spend by 30%.