However, trends show that 2024 is the year when international tourism activity will surpass pre-COVID numbers.
This lassitude has been visible in global tourism activity as well. According to UNWTO, global tourist arrivals in 2023 were still just 88% of 2019 volumes. Similarly, revenue generated through international tourism was $1.4 trillion in 2023 as compared to $1.5 Trillion in 2019, despite significant inflation between these periods. However, trends show that 2024 is the year when international tourism activity will surpass pre-COVID numbers. UNWTO has predicted that tourism in 2024 will grow to 2% over 2019 levels.