Cidre: If you are a growth marketer for a startup and your boss tells you, “We need to make $100,000 in revenue,” you can take that $100,000 and use very simple math to back out from that number into “How many customers would I need to have?”
Cidre: If you are a growth marketer for a startup and your boss tells you, “We need to make $100,000 in revenue,” you can take that $100,000 and use very simple math to back out from that number into “How many customers would I need to have?” OK, let’s say I need to have a hundred customers, assuming a $1,000 price point. Out of those 100 customers, assuming a 2 percent conversion rate from the site, how many pageviews would I need on my site in order to get 100 customers?