Forbes Technology Council
Find articles by Philip Johnston, CEO of Lumen Orbit in the Telecommunications industry and member of the Forbes Technology Council
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Forbes Technology Council
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Small and medium-sized businesses often don’t have in-house technology development teams. Instead, they rely on existing market solutions to manage their tech needs. But even though they are many in number, SMBs individually may face an uphill battle when trying to work with large technology companies. While the products and services offered by Big Tech are powerful, they are frequently designed with enterprises in mind rather than smaller firms. From budget constraints to a lack of in-house technical resources to make adding and managing third-party solutions easier, SMBs encounter myriad challenges that can make it difficult to take full advantage of essential technology tools. Below, 17 members of Forbes Technology Council share common pain points SMBs struggle with when working with Big Tech—and what Big Tech can do to better serve this vital segment of the global economy.

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When launching a startup, coming up with the next “million-dollar idea” is only the beginning—especially when you’re a tech entrepreneur. Not only is the tech industry crowded and competitive, but it also evolves at lightning speed. There are unique obstacles to prepare for as a tech entrepreneur; fortunately, experienced industry leaders can highlight them and share their earned wisdom. Below, 20 members of Forbes Technology Council describe some of the specific challenges tech startups need to be ready for and how to overcome them.